Complete Guide to IS 11968:2019 Pet Food Compliance in India
Understanding India’s official standard for pet food safety, nutrition, and quality.
Introduction
India’s pet food market is growing fast, but awareness around pet food standards is still limited. Many pet parents ask: “Is this dog food safe?” or “Is there an Indian standard for pet food?” The answer lies in IS 11968:2019, India’s official pet food specification issued by the Bureau of Indian Standards (BIS). This guide explains what it is, why it matters, and how responsible brands like Pappy Pets align with it.
What Is IS 11968:2019?
IS 11968:2019 is the Indian Standard titled: “Pet Food — Specification.” It provides guidelines for the manufacture, composition, safety, labeling, and quality of dog and cat food in India.
It applies to dry pet food (kibble), semi-moist pet food, and complementary pet foods. While currently voluntary, it is a highly respected benchmark for quality.
Key Areas Covered
Ingredient Safety
Nutritional Adequacy
Manufacturing Hygiene
Label Transparency
Role of ICAR & IVRI
While BIS defines standards, Indian veterinary research bodies guide the science. ICAR (Indian Council of Agricultural Research) develops animal nutrition frameworks for the Indian context, while IVRI (Indian Veterinary Research Institute) researches animal health and digestion. Responsible brands use their research as reference points.
How Pappy Pets Aligns With IS 11968:2019
Pappy Pets formulates products with nutrient-balanced recipes, safe, traceable ingredients, and clear labeling practices. Our Delight™ Dog Food is designed keeping Indian heat, indoor lifestyles, digestive sensitivity, and local feeding habits in mind—exactly what IS 11968:2019 aims to promote.
The Right Choice for Indian Pets
Choosing food aligned with Indian standards means better digestion, lower risk of deficiencies, and safer long-term feeding.
Explore Delight™ Dog Food